Cécili-Z helps you develop your business from the audit phase to the concrete and measurable implementation of solutions that bring you results. Do you want to grow and perform? If so, we should talk to each other.
Starting from the needs
One company is obviously different from another. You cannot compare a start-up with a mature company. Nor can a company in the biotech sector be put on the same footing with a traditional retail enterprise. Each company must be considered unique, in its own environment, with its management, its development path and its objectives.
Cécili-Z systematically provides appropriate advice, starting from the observation of needs, to then providing tailor-made and perfectly contextualized recommendations.
Cécili-Z generally begins its missions with a 360 ° audit. The audit analyzes the marketing, communication and public affairs functions of the company to identify strengths, weaknesses, opportunities, and threats. It is a full-service team that is available to clients from this first audit stage, so as not to miss any element, and then to be able to build consistent and valuable recommendations. The client’s objectives are then specified and will serve as guidance throughout the mission.
After the audit phase, Cécili-Z offers concrete recommendations according to a coherent schedule. Cécili-Z is distinguished by original angles of attack and new ideas, to achieve the client’s objectives. This phase is critical and must combine creativity, respect for budgets and the ability to adapt so that the company can incorporate new internal processes and deploy the action plan that will be jointly built by the company and Cécili-Z. This action plan necessarily includes a digital and potentially social component, but also subjects such as Corporate Social Responsibility and / or Sustainable Development Goals.
After the design of the action plan(s), Cécili-Z supports its clients in the deployment of actions, their implementation with, to name a few examples:
the fulfillment of communication media needs, of all types, for print or online, including for social networks,
marketing promotion actions,
small or large events, etc.
Cécili-Z also supports you in setting up dashboards to monitor the results of actions that are deployed, and objectively measure their state of progress. This makes it possible to identify any non-conformities in relation to the objectives and to carry out the required changes in the tactics or the strategy to be deployed to achieve the objectives of your company.
Jacques Moisse, Inspector General of the Department of Communication, SPW
I was able to work closely with Cécile Hisette, in particular in the course of the important reforms of Walloon Ministries, but also in terms of improving the Walloon Government and Public Service Communications Tools, and I could appreciate Cécile’s expertise, both in the strategic component and in operational concretizing; the rigor, the sense of innovation, the ability to anticipate the trends of the market or the environment, which, among other things, make her accompanying approaches particularly relevant.
Discover who is CECILI-Z
Cécili-Z combines experience, creativity, business networks and puts them at the service of your company.